Andromedia Press Release


ARIA Recorder Reporter Wins New Media Magazine Hyper Award in Site Analysis

Andromedia Also Announces Free Two-Week Product Trial

SAN FRANCISCO, Calif., January 13, 1997 ù Andromedia today announced that its ARIA Recorder Reporter TM has received NewMedia MagazineÆs TM 1997 Hyper Award in Site Analysis. ARIA Recorder Reporter, which began shipping in December, is featured in the special awards section of the magazineÆs January issue and on NewMediaÆs Web site, Hyperstand TM URL http://www.hyperstand.com. At the same time, Andromedia announced it is offering a two-week free trial of ARIA, which can be downloaded from the companyÆs Web site at URL http://www.andromedia.com. Kent Godfrey, Andromedia president and CEO, said "NewMedia Magazine has assembled a group of leading industry professionals to assess the merits of the various products it evaluates. It is a great affirmation of our industry-leading performance in site analysis to be a recipient of this prestigious award." According to President and CEO Richard Landry, NewMediaÆs Hyper Award winners are chosen by the magazineÆs editorial staff, contributing editors and other experts, and represent the highest achievements in innovation and technical excellence. The awards cover over 42 categories within the general heading of systems, display, storage, video, audio, graphics, authoring and Internet. "These are the products we would choose for our own studios and recommend to all professionals," said Landry. The 14-day free trial of ARIA Recorder Reporter is available from AndromediaÆs Web site. Upon filling out a form, the company will contact interested parties with a download key.

ARIA Recorder Reporter is the only completely integrated, Web-based Web site tracking application that enables Webmasters and IS professionals to graphically view a live snapshot of their Web site activity at any point in time. The ARIA platform is a powerful, easy-to-use, object-oriented, multi-threaded recording and analysis engine which operates in a distributed computing environment based on client/server interaction. It is easy to install and maintain. Among the most significant advantages of ARIA are its scaleability and on-demand reporting capability. The scaleable design ensures that the system will be able to track a siteÆs activity, even as traffic grows to millions of hits per day. Because ARIA is an extension of the Web server, activity data is constantly updated to provide an up-to-date picture of what is happening on the site. ARIA Recorder Reporter consists of a number of discrete modules. ARIA Monitor is a flexible shared library that runs as an extension to a Web server and monitors all traffic between visiting clients and the monitored Web server. It also captures meta data about the content being delivered to the Web client. ARIA Monitor streams all captured client/server traffic information to ARIA Recorder, which is an extremely robust data management engine that parses the incoming data stream, labels each element and passes the data to ARIA Store. ARIA Store creates objects which describe the Web site activity for persistent storage and maintains a database of these objects. Finally, ARIA Reporter provides a simple, powerful and intuitive way to visualize the activity on the Web site using any frames-capable browser. ARIA Reporter stores activity information in an object database, which makes the retrieval of information easy and flexible. ARIA Reporter uses the objects in the database to create reports. Pricing for the ARIA Recorder Reporter begins at $6,995 for Web sites that receive between 10,000 and 30,000 hits per day and ranges up to $14,995 for those that garner between 60,000 and 100,000 hits per day. Custom builds and pricing are available for sites with over 100,000 hits per day. The Companies NewMedia, the magazine for creators of the digital future, specializes in comprehensive and comparative product reviews supported by the NewMedia Lab, a state-of-the-art new media testing studio. The magazine serves professionals who buy and use digital media products and services. NewMedia is published by HyperMedia Communications, Inc., which also publishes Hyperstand, an award-winning World Wide Web site for creators of Internet sites. NewMedia and Hyperstand are registered trademarks of HyperMedia Communications, Inc. Andromedia, Inc. was founded in May of 1995 and incorporated in December 1995. The companyÆs mission is to develop and market the most powerful, flexible and widely-used software platform for recording, accessing and reporting anonymous activity on the Internet, intranets, and related media. In April 1996, the company announced its initial round of equity financing from SOFTBANK, Draper Richards, LP and Platinum Ventures. In December 1996, Andromedia began shipping the ARIA Recorder Reporter. Privately-held Andromedia is headquartered in San Francisco, California. ###

Contact:

Jennifer Meighan
Andromedia
(415) 278-0703
marketing@andromedia.com

Barbara Kohn
Brodeur & Partners
(408) 327-0470
bkohn@brodeur.com

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Andromedia and Aria are trademarks of Andromedia, Inc. All other brand names mentioned are trademarks or registered trademarks of their respective holders and are hereby acknowledged.